The world of SEO is constantly evolving as Google and the search engines play cat and mouse with SEO experts. These experts argue that the building links and content are the focal points for developing a high ranking SEO campaign.

We agree with that, but we really stress to our clients that it is quality over quantity of links and constantly adding fresh content to their respective sites. The idea of quality over quantity refers to selecting sites with strong backlinks, good traffic numbers and highly relevant content.

And, the idea of fresh content refers to having new and exciting content added to your web site daily. The best way to do this is to recruit a writing team that can write articles that are relevant to your businesses' offerings. As long as they are continuously writing articles, this will cause the search engine spiders to want to come back to your site more often to see what is going on.

These are just a few thoughts on what we are seeing in the world of SEO. If you have any additional thoughts or comments, please feel free to comment on this blog post.