Just like many other industries, the text link industry has evolved significantly over the past two years. With text links, the key is acquiring placements on sites with like-minded content and getting a good amount of highly related content around your links.

Additionally, it has become increasingly important to complement your text links with numerous other SEO strategies, including adding fresh content to your site regularly, getting people to write articles on your product / service and focusing a strong amount of effort around social media.

It used to be that you would only need to place text links on several sites and that would enhance your search engine marketing efforts, but that has now evolved dramatically. Just like in most industries, the more well-rounded your site and brand is, the more success you will have on the Internet (note: well-rounded refers to engaging in multiple SEO initiatives at the same time.)

Overall, in today's age, it is important to focus on many aspects of SEO, including link building. So, what are you waiting for, go out and start building value for your brand today!