We frequently get asked how often companies should be adding new text links and the answer is simple; text links should be added on a regular basis.

The reason for adding text links regularly is because your traffic over time should be increasing regularly, causing your site to generate more revenue. If you want your site to continue generating revenue month over month, then you need to make sure you continue your marketing activities at a regular pace.

It's pretty much the general rule of thumb, whereby if you continue marketing initiatives throughout the year, it will attract attention and drive more revenue for your business. Additionally, you will want to intersperse periods of pulsing activity so that your marketing campaign is not so structured.

The same principle applies to text links. Keep them coming regularly.